Considering Abrams' "McMusicTherapy McMarketing" article

A personal reflection

Autores

  • Kerry L. Hryniw Byers Music Therapy of London

Palavras-chave:

Marketing, Ethics, Brian Abrams, Private practice, Commercial, Economic

Resumo

In 1990, I entered the profession of music therapy. Thirty years later, Abrams' article on "McMarketing" clarified and made sense of some of what I had been through in trying to build a music therapy practice. His ideas are worth contemplation.

Downloads

Publicado

2020-09-17

Como Citar

Byers, K. L. H. (2020). Considering Abrams’ "McMusicTherapy McMarketing" article: A personal reflection. Voices: A World Forum for Music Therapy, 20(3), 5. Recuperado de https://voices.no/index.php/voices/article/view/3028

Edição

v. 20 n. 3 (2020)

Seção

Reflections on Practice

Licença

Copyright (c) 2020 Kerry L. Hryniw Byers

Creative Commons License
Este trabalho está licenciado sob uma licença Creative Commons Attribution 4.0 International License.

Articles published prior to 2019 are subject to the following license, see: https://voices.no/index.php/voices/copyright