Considering Abrams' "McMusicTherapy McMarketing" article

A personal reflection

Autores/as

  • Kerry L. Hryniw Byers Music Therapy of London

Palabras clave:

Marketing, Ethics, Brian Abrams, Private practice, Commercial, Economic

Resumen

In 1990, I entered the profession of music therapy. Thirty years later, Abrams' article on "McMarketing" clarified and made sense of some of what I had been through in trying to build a music therapy practice. His ideas are worth contemplation.

Descargas

Publicado

2020-09-17

Cómo citar

Byers, K. L. H. (2020). Considering Abrams’ "McMusicTherapy McMarketing" article: A personal reflection. Voices: A World Forum for Music Therapy, 20(3), 5. Recuperado a partir de https://voices.no/index.php/voices/article/view/3028

Número

Vol. 20 Núm. 3 (2020)

Sección

Reflections on Practice

Licencia

Derechos de autor 2020 Kerry L. Hryniw Byers

Creative Commons License

Esta obra está bajo una licencia internacional Creative Commons Atribución 4.0.

Articles published prior to 2019 are subject to the following license, see: https://voices.no/index.php/voices/copyright